As you would expect, shopping along the Emerald Coast is as unique and versatile as it is it. Take a few tips from us on how to spend your time (and money) wisely.

And trust us, no matter what you are looking for, we’ve got it!


Vera Bradley literally has it all in the bag as a long-time presenting sponsor of the Seaside School Race Weekend. You can visit our local Vera Bradley store in Miramar Beach at the Silver Sands Premium Outlets.

While you are there visit the other merchants at Silver Sands, as it is simply THE ULTIMATE shopper’s paradise. Shop 110 designer and name-brand outlet stores including Coach, Columbia Factory Store, Disney Store Outlet, Kate Spade New York, Michael Kors, Polo Ralph Lauren Factory Store, Tory Burch, Saks Fifth Avenue OFF 5TH, The North Face and more.

Give Back

Our Seaside Schools Half Marathon & 5K Silent Auction will be open for bidding all three days of Race Weekend, starting at Taste of the Race on Friday, February 28th. New this year is the “Buy It Now” option, which will be super cool, given that you can buy on the spot instead of waiting until after the race to hear if you won!

All of the items in the Silent Auction are donated from our community and friends of the Seaside Neighborhood School and Seacoast Collegiate High School, and all profits go directly back to support the school mission.

Just to give you an idea of the items you’ll be able to browse and bid on, here’s a little taste:

  • An Inflatable Yolo Board
  • An Electric Electra Townie 7-Speed Bike
  • A Porsche 911 Carrera Date Night
  • Local Artwork & Amazing Wine
  • A Pitching Lesson (or Round of Golf) with former Atlanta Braves’ Pitcher, Tom Glavine

By the Seaside

Seaside Style, with two locations in Seaside (including Seaside KIDS), is the official lifestyle brand for the town of Seaside, Florida and home of the SEASIDE t-shirt and Bud the Dachshund. But if you have ever visited, you know it is more than just a t-shirt (or a gift for your furry friend). It is experiencing of romance of a simple, beautiful life…

And while in Seaside there are many more must-stop shops: books, bikinis, baby gears and everything in between – all surrounding the Amphitheater just steps from the Gulf of Mexico. Don’t miss Cabana, an open-air market, Bump + Baby, Willow Boutique and Fusion Art Glass.

Get Busy

The Emerald Coast really is the quintessential active lifestyle location, and we have the gear to prove it!

The Seaside School Half Marathon & 5K is unique every year and goes almost as fast at you do! Look for us all weekend long, we’ll start under the tent at Taste of the Race and take over the center of the Race Expo on Saturday.

Can’t wait? Get an early fix by snagging some limited edition merchandise that commemorates our 2020 race art by the amazing Bille Gaffrey, our art teacher at the Seaside Neighborhood School.

We are proud to be home to our very own recently renovated lululemon, right along the race route on 30A, in Grayton Beach. Look for them on race day for an experience only lululemon can bring, as well as a two Layer Drop locations.

We have several stores dedicated to the specific needs of runners including RUN/SUP, just off 30A in Seagrove Beach. RUN/SUP offers some of the most coveted athletic brands, including Garmin, Altra Running Shoes and Hammer Nutrition products.

Step foot into Love 2 Run and have your gait analyzed by experts who will fit you with to the perfect pair, based on the demands you place on your body. Love 2 Run carries On Cloud as well as many other technical-based running shoe brands and is located in the shops of 30Avenue in Inlet Beach.

Since you only live once, visit YOLO Board and Bike for all of your beach adventure needs, including purchasing or renting boards and bikes!

Ready to ride? Located in The Hub at Watersound Beach, Frankie’s Bike Shop offers friendly full-service custom bikes and electric options for taking in the best of 30A… in the best way. Also, in The Hub, Salt Air Bike Rentals truly delivers!

Unique Boutiques

Willow Boutique kicks of the list with three locations in Seaside, Rosemary Beach and Inlet Beach. They specialize in carefully curated coastal chic styles from in-demand designers.

HissyFits Boutique in Rosemary Beach features and eclectic and beachy collection of gifts, accessories, clothing, jewelry and handbags in a welcoming funky environment.

OKO Lifestyle in Rosemary Beach and at The Hub offers modern, casual clothes for men and women of all ages. Vineyard Vines at Grand Boulevard is always in style, for everyone in the family!

Art at Heart

If you are in the market for something special to remember your trip to South Walton, don’t miss these local favorites:

Don’t Forget the Kids

So you left your sweet ones at home to go sweat, don’t forget to bring them home a treat! Check out Gigi’s Fabulous Kids’ Fashion and Toys and Gigi’s STELLAR Tweens for the coolest kids’ stuff in a fun atmosphere.

Seaside School Foundation

Author Seaside School Foundation

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